Certified Digital Marketing Strategy & Planning Specialist (CDMSPS)


Certified Digital Marketing Strategy & Planning Specialist (CDMSPS)

SR 5,500SR 9,500

3 – 7/11/2019 Jeddah, KSA

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Course Theme:  “Gain a solid understanding of the theory and practical application of digital strategy”

About The Course

The Certified Digital Marketing Specialist in Strategy and Planning is aimed at anyone involved with planning a digital strategy for their organization, or who is likely to be involved in this area in the future and would like a comprehensive understanding of the field.

The program introduces participants to digital communications, and helps them to develop a measured and well-considered strategy and coherent plan for their organization, that will stand up to the rigor and scrutiny of board-level decision making.

You will gain a solid understanding of the theory and practical application of digital strategy, allowing you to implement a powerful marketing mix that sustains customer engagement and increases sales. This specialist certification will enable you to consolidate the essential skills necessary to create well-measured digital strategies that convert.


Course Outline

Earning a strategy and planning certification will help you focus on the planning, implementation and measurement of your digital marketing efforts.

This course consists of 9 Modules:

  1. Introduction to Strategy and Planning
  2. Traditional Communications
  3. Digital Communications
  4. Digital Channels
  5. Social Customer Service
  6. Budget & Resourcing
  7. Big Data & Analytics
  8. Digital Leadership
  9. Strategy Formulation & Plan


About the Exam

  • Online
  • 3 hrs
  • Passing Score: 60%
  • Questions Type: A range of different question formats are used including Text based Multiple Choice; Image-based Multiple Choice, Matching and Hot Spot questions.

Exam voucher is included with the course fees and passing the exam will qualify you to be certified.

These certifications are internationally recognized and are maintained and developed by Digital Marketing Institute

Additional information


Early Bird, Group Registration 3 & Above, Regular Fees

DMI in-class Course Timing

9:00 Am – 5:00 PM


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Important Notice :

All courses manuals and materials in English and main language of training is English and minimum English proficiency is required to attend



  • Duration: 5 days (30 hours)
  • Training Language: Arabic & English
  • Training Material: English
  • Certification Exam: Online in English


For more info, please contact us at:

Customer Support

Batterjee Education and Training Academy

P.O. Box 6231 –North Abhor - Jeddah 21442                                                                                                                    Saudi Arabia

Office Phone: +966 12 656111 Ext. 2015

Mobile: +966 59 897 7822

 Email: reg@beta.edu.sa